Sales & Marketing

Would You Like Fries With That Order? Supersize Your Sales with Up-selling and Cross-selling! Transaction World Magazine, June, 2006

Sales Through Storytelling: Story Tell, Story Sell Transaction World Magazine, 2002

Objections Overruled! Transaction World Magazine, March, 2005

What's In Your Sales (and Service) Toolkit? Transaction World Magazine, December, 2005

Forget the Fockers…Meet Your CUSTOMERS! (Available for publication)

From Told to Sold: Leveraging Archteypal Stories to Connect with Prospects and Clients,
Transaction World Magazine, December, 2007.

How to Talk To Money: Elevator Speeches to Investors and Venture Capitalists, American Ventures Magazine Magazine, April 2006.

Is Networking Not Working For You? Learn 9 Mistakes Networkers Make and 26 Tips for Networking Success California Job Journal, February 6, 2005.

I'll Never Forget What's-Her-Name — Winning the Name Game Transaction World Magazine,October, 2005

Take the Chill Out of Cold Calls California Job Journal, April  16-22, 2000

How Inquisitive Are You? It's Time To Kick Some ASK! Transaction World, November, 2005

Reject Rejection Transaction World Magazine, January, 2005

Keepin' It Real: Reputations Built Through Daily Reps Transaction World Magazine, January, 2006

Sales By Numbers! Finding Meaning and Motivation in Sales Numbers Transaction World Magazine, September, 2005

Improve with Improv: Rapport Tips for Salespeople Transaction World Magazine, June, 2002

Go Google Yourself! How Are You Known in the Marketplace? Transaction World Magazine, October, 2003

Listen Up! Hone Your Listening Skills for Success Specifically Speaking Craig Harrison's April, 2002 E-Zine for Communication Skill Building

Overruling Objections When Courting Customers Transaction World, July, 2001

What Professional Speakers Can Do For You! City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter, October, 1999

ISO's Take the Chill Out of Cold Calls Transaction World, June, 2001

Warming Up to Cold Calls Hospitality Sales & Marketing Association International (HSMAI) newsletter, December, 2001

Getting Past Gatekeepers to Decision Makers California Job Journal, June 10-17, 2001

To Market We Go: Word-of-Mouth Marketing Tips (for Professional Caterers) The Professional Caterer,National Association of Catering Executives' Magazine, November, 2001

Lingo Franca: Creating A Common Currency for Communicating Complex Terms Transaction World, January, 2004

Career Success: Are You Committed or Just Involved? Transaction World Magazine, June, 2006

Communication

Avoiding A Failure to Communicate San Francisco Examiner, November  21, 1999

Become A Credible Communicator California Job Journal, February , 2002

How to Make The Ask: Effectively Recruiting Your Team Transaction World, November, 2003

Better Left Unsaid: Avoiding Foot-In-Mouth Interviews California Job Journal, October 31, 2004.

Found Through Translation: Storytellers Trade Tales in Gengcun, China Storyline, Winter 2007. (PDF file)

Office Archetypes: Which Type Are You? Transaction World , March 2007. (PDF file)

Being Present a Gift to All, submitted to Transaction World magazine for spring 2007 publication.

Stop Slingin' Slang: Write Well To Sell — Clients Loathe Loose Language
Version published by Sales and Service Excellence, the California Job Journal,
The Write Stuff, Spring, 2006 (co-authored with Jeff Rubin; 48k PDF file) and
Transaction World magazine.
Reprint rights available of Craig's version of this piece upon request.

Catapult Status Through Status Reports: Boosting Productivity Through Weekly Status Reports, published by Transaction World magazine November, 2007.

MEETINGS

Managing Your Meeting Monsters Transaction World, February, 2004. (PDF)
Managing Your Meeting Monsters Transaction World, February, 2004.

Who's In Charge of Your Meeting? Transaction World, February, 2006.

Avoiding an All Meet Diet San Francisco Chronicle February 25, 2001

Make Meetings Fun & Easy! At Your Service, June, 2001

Play the Brain Game for Gain — Brainstorming Meetings!, Transaction World Magazine, May, 2006

Retreats Advance Your Organization's Aims and Goals, Transaction World Magazine, June, 2005

MasterMind Your Own Business! Transaction World , March, 2006

Hecklers, Hardliners and Heavy Questions: Handling Difficult Questions and Questioners with Eloquence and Ease Exclusive for AllBizDepot.com

What's Your Communication Quotient? Exclusive for AllBizDepot.com

Once Upon A Time: "Success Stories" Steer Seekers Toward Employment California Job Journal,September 10-16, 2000

Be A Contextual Communicator: How Context Informs Conversation in Many Situations Specifically Speaking Craig Harrison's August, 2002 E-Zine for Communication Skill Building

Mastering E-Comm: Nine Tips for E-Mail Effectiveness Club Asian Published by Club Asian and also Media3 Publications.

Job Seekers and Employees Enjoy the Toastmasters Advantage California Job Journal October 13, 2002

Your Audience Speaks...Are You Listening? The Toastmaster, September, 2005

Fo' Sheazy This Scholarly Endeavor is Off the Hizzle: Promoting Diversity Through Language at Berkeley High School Diversity PEG Newsletter,National Speakers Association's Professional Emphasis Group on Diversity, May, 2002

MasterMind Your Own Business! Transaction World , March, 2006

Mastering Your Elevator Speech (A.K.A. Sixteen Second Sound Bite)

Going Up? You Just May Be! San Francisco Examiner, October 10, 1998

Your Sixteen Second Success: The Elevator Speech!American Ventures Magazine, March, 2006

How to Talk To Money: Elevator Speeches to Investors and Venture Capitalists, American Ventures Magazine Magazine, April 2006.

Insuring Interest In You With Your Elevator Speech Sonoma-Napa Affiliated Insurance Agents (SNAIFA) Oct-Nov, 2000

How Elevator Speeches Can Boost A Club or Association's Membership The Toastmaster Magazine, August, 1999

Elevate Your Business With Your Elevator Speech City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter, November, 1999

On the Rise With Your Elevator Speech The Right Stuff — Put-It-In-Writing's newsletter, Fall, 1999

Pushing the Right Buttons with Your "Elevator" Speech Transaction World Independent Sales Organization Magazine, January, 2000

Elevating Your Consulting Practice with Your "Elevator" Speech PATCA Journal of the Professional and Technical Consultants Association, Spring, 2002

Elevator Speeches for Professional Organizers Bay Area Connections Bay Area Chapter newsletter of the National Association of Professional Organizers, Spring, 2002

Making Mini Speeches Work For You Mini-Storage Messenger magazine, July, 2001

Tag Lines Tell A Tale of One's Occupation Specifically Speaking Craig Harrison's March, 2002 E-Zine for Communication Skill Building

Sample Elevator Speeches that Elevate Your Visibility Craig Harrison's March, 2002 E-Zine for Communication Skill Building At Your Service, September, 2002

Customer Service

LEADERSHIP

Orchestrating Leadership Transaction World Magazine, July, 2005

Teaming With Success Transaction World Magazine, April, 2006

Projecting Potential: Greater Things to Come The Toastmaster Magazine, January, 2006

The Speaker As Leader The Toastmaster Magazine, February, 2002

Found Gold: Tapping the Inner Riches of Your Team The Professional Caterer,National Association of Catering Executives' Magazine, September, 2001 

Leadership Inherent in Customer Service Expressions Of Excellence, Craig's December, 2004 E-Zine.

Finding and Keeping the Best Employees Media3 Publications, Fall, 2002

Free for the Giving : The Best Things in Customer Service Are Often Free!
Transaction World, May, 2005.  

Introducing Your "Kitchen" Cabinet! Enjoy the Power of Informal Focus Groups, (PDF)
Transaction World Magazine, October 2001

TRAINING

The Voice of Customer Service Customer Service Newsletter, February, 2002

Upselling: It's Selling AND Service! Transaction World Magazine, May, 2002

Would You Like Fries With That Order? Supersize Your Sales with Up-selling and Cross-selling! Transaction World Magazine, June, 2006

Turning Customer Service Inside Out (How Internal Customer Service Affects Customer Care) City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter, April, 2000

Silly Service! A Humorous Service Quiz Transaction World Magazine, June 2003.

Make Meetings Fun & Easy! At Your Service, June, 2001

Are Your CSRs Having Fun? AT YOUR SERVICE Newsletter,July, 2002

Signature Service Sets You Apart Transaction World Magazine, March, 2003

Making the Grade in Customer Service: Changing CSRs' Grades from D's to A's Customer Service Newsletter,Vol 26, No. 4 April 2000 

Magic Words: What Words are Music to the Ears of Your Customers? The Professional Caterer: National Association of Catering Executives (NACE) Magazine,December, 2000 

Cater to Your Customers: Be A Customer Service Ace California Job Journal, April 14, 2002

Improve Customer Rapport with Improv Transaction World Magazine, June, 2002

Service Tips Traverse Fields And Frontiers City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter,March, 2001 

What Messages are your CSRs REALLY Sending? Customer Service Newsletter,Vol 26, No. 2 February 2000

The Amazing Mr. Ripple City News,National Association of Catering Executives' Northern California Chapter Newsletter, April, 2001 

Disengaging: The Art of Disconnecting from Chatty Customers Customer Service Newsletter,Vol 29, No. 9 September, 2001

Found Gold: Tapping the Inner Riches of Your Team The Professional Caterer,National Association of Catering Executives' Magazine, September, 2001 

Stellar Customer Service Requires A "Bias to Action" City News,National Association of Catering Executives' chapter Newsletter, September, 2001

Leadership Inherent in Customer Service Expressions Of Excellence, Craig's December, 2004 E-Zine.

How I Learned Customer Service As A Club Officer: A 7-Point Program for Customer Service Leadership The Toastmaster Magazine, June, 2006

Sometimes Customer Service Is A Gift, The Professional Caterer, Magazine of the National Association of Catering Executives, 2001.

Louisiana Lagniappe By The Bay (Superior Customer Service) City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter,January, 2000

Attention to Retention: Keeping The Relationship Reciprocal Transaction World, September, 2001 

Choice Gives Voice To Your Customers Transaction World, May, 2003

Last Impressions: Leaving A Sweet Aftertaste with Customers Customer Service Newsletter,Vol 29, No. 8 August, 2001

Intangibles: Giving Your Customers the Invisible City News, National Association of Catering Executives' Northern California Chapter Newsletter, September, 2001 

To Be Liked More By Customers, Think Like Your Customers Transaction Management, December, 2001

Serving Your Customers' Needs Like A Glove to A Hand City News,National Association of Catering Executives' Northern California Chapter Newsletter, June, 2001 

A 'Hire' Level of Service: Astute Applicants Bring Service to the Table California Job Journal, July 11-17, 1999

Visitor's Pass: Putting Yourself in the Shoes of Your Guests The Toastmaster,October, 2000 

Being Present a Gift to All, Transaction World magazine, June 2007.

Unstuck! Bust Your Rut and Experience Immediate Success, Transaction World magazine, April 2008.

Serve or Swerve? (Handling Moments of Truth Reflexively.) City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter,March, 2000

Transition Transactions: Managing Change With Your Customers in Mind City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter,May, 2000

5 Steps to Successful Management of Customer Service Situations Customer Service Newsletter,Vol 26, No. 2 February, 2000 

From Worst to First: Winning Over Problematic Customers City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter,June, 2000 

Hecklers, Hardliners and Heavy Questions: Handling Difficult Questions and Questioners with Eloquence and Ease Exclusive for AllBizDepot.com

Rashomon Teaches Us Right and Wrong Often Irrelevant In Handling Customer Service Problems Exclusive for May, 2002's At Your Service E-Zine.

Salute Your Squawkers: Thank Your Complainers for Helping You Improve December, 2002 Transaction World magazine.

Quality Haiku Quality Quorum,August 2003 Newsletter of the Golden Gate Chapter of the American Society for Quality.

Expressions of Excellence Have Qualities All Their Own Random Sample,American Society For Quality (Santa Clara Chapter) Newsletter, February, 2001 

Signs of Service: Master "Sign Language" to Better Serve Customers Through Improved Signage July, 2007 Transaction World magazine.

A Quest for Improvement: Answers Come Easier Once You Ask The Right Questions The Professional Caterer,Vol 3, Issue 1 Jan/Feb 2001

Innovate! Finding New Ways to Better Serve Your Customers City News:National Association of Catering Executives (NACE) N. Cal Chapter Newsletter,September, 2000

Finding and Keeping the Best Employees Media3 Publications, Fall, 2002

Seize Your Etiquette Edge: It Speaks Volumes About You Specifically Speaking Craig Harrison's July, 2002 E-Zine for Communication Skill Building

Customer Service Haiku Published in Craig's monthly e-zine Service Supreme,in honor of Customer Service Week, 2002.

Mastering E-Comm: Nine Tips for E-Mail Effectiveness Club Asian Published by Club Asian and also Media3 Publications.

Laugh and the (Work) World Laughs With You San Francisco Examiner,Career Search Section, June 11, 2000

Toastmasters Do It Until They Hear Applause: Introducing Laugh Lovers, The Toastmaster, June, 2005

Speakers Say the Darndest Things Punchline,Published by the National Speakers Association's Professional Education Group (PEG)on Humor, November, 2000. (Republished in The Toastmaster,March, 2002.)

A Funny Thing Happened On the Way to the Podium The Toastmaster, September, 2000

Jest Practices: Sometimes the Best Practices Involve Humor Perspectives,American Society for Training and Development's Mount Diablo Chapter newsletter, December, 2001

Oops! Job Interview Gaffes to Laugh and Learn From California Job Journal, November 18, 2001

Of Course He's A Riot, He's From Berkeley! (Homegrown Humor) Punchline: Newsletter for the National Speakers Association's Humor Professional Emphasis Group (PEG),Spring 2002

Silly Service! A Humorous Service Quiz ServiceVISION the newsletter of the Golden Gate-Silicon Valley chapter of the International Customer Service Association.

Quality Haiku Quality Quorum,August 2003 Newsletter of the Golden Gate Chapter of the American Society for Quality.

Customer Service Haiku Published in Craig's monthly e-zine Service Supreme,in honor of Customer Service Week, 2002.

Hard Luck As A Hard Hat: How I Learned to Love White Collar Work California Job Journal,October, 2002

Coaching

Is Networking Not Working For You? Learn 9 Mistakes Networkers Make and 26 Tips for Networking Success California Job Journal, February 6, 2005

Become a Credible Communicator California Job Journal, February, 2002

Better Left Unsaid: Avoiding Foot-In-Mouth Interviews California Job Journal, October 31, 2004.

A Tale Of Two Elections A True California Political Coaching Story. As published in the Fall, 2006 edition of Storyline.

Managers: Coaching Employees Post 9-11, Customer Service Newsletter, December, 2001

Career Success: Are You Committed or Just Involved? Transaction World Magazine, June, 2006

How Using Support Group Can Bolster Your Job Hunt, San Francisco Examiner, June 26,1999

Leverage Your Luck: Open Yourself to the Possibilities of Chance Encounters, California Job Journal, October 5, 2003

First Job...Lasting Impressions! California Job Journal, September 5-11, 1999.
(Also in Career Convergence, February, 2008.)

What Messages are your CSRs REALLY Sending? Customer Service Newsletter,Vol 26, No. 2 February 2000

Toastmasters: The Ultimate Job Seeker's Resource: Tap into Your Hire Power! The Toastmaster, August, 2000 

Once Upon A Time: "Success Stories" Steer Seekers Toward Employment California Job Journal, September  10-16, 2000  

Playing the Team Game California Job Journal, September 9, 2001 

Getting Past Gatekeepers to Decision Makers California Job Journal, June 10-17, 2001

Oops! Job Interview Gaffes to Laugh and Learn From California Job Journal, November 18, 2001

Stay Cutting Edge By Sharpening Your Saw Transaction World Magazine, December, 2001

Finding and Keeping the Best Employees Media3 Publications, Fall, 2002

Job Seekers and Employees Enjoy the Toastmasters Advantage California Job Journal October 13, 2002

Psyched For Success: How Self-Talk Helps You Ace Your Job Interview, California Job Journal, January 19, 2003

Hard Luck As A Hard Hat: How I Learned to Love White Collar Work California Job Journal,October, 2002

You Can Get There From Here: Professional Speakers Recount Key Turning Points, Professionally Speaking Magazine, March, 2000 

What Professional Speakers Can Do For You! City News: National Association of Catering Executives (NACE) N. Cal Chapter Newsletter, October, 1999

The Speaker As Leader The Toastmaster Magazine, February, 2002

A Funny Thing Happened On the Way to the Podium The Toastmaster,September, 2000

Recruiting New Members: Expanding the Pie A La Many Modes NSA's Professional Speaker Magazine, December, 2004

Don't Take Me...Literally! NSA's Professional Speaker Magazine, March, 2005

Your Speech's Closing: How Far Will You Go? The Toastmaster Magazine, December, 2005

The Care and Feeding of Professional Speakers! For First-Time Meeting Planners (PDF file available for reprinting.)

Pitching Intros! Speech Introduction Do's and Don'ts (Be the first to publish this great article of Craig's!)

A Date With Destiny: How I Became A Professional Speaker/Storyteller Storyline, Spring 2007

What Toastmasters and Storytellers Can Learn From Each Other Storyline, Spring 2007 (PDF)

For Toastmasters

Who's Your Audience? Ways to Win Your Audience Through Inclusivity The Toastmaster Magazine, December, 2007

Storytelling in China: From Silk to Stories — Nu Wa Storytelling Exchange in Gengcun, PRC The Toastmaster Magazine, Postponned from December, 2006

Toastmasters Do It Until They Hear Applause: Introducing Laugh Lovers, The Toastmaster, June, 2005

Become A Two-Minute Storyteller The Toastmaster Magazine, August, 2006

What Toastmasters and Storytellers Can Learn From Each Other Storyline, the newsletter of the Storytelling Assoc. of Alta California, Spring 2007 (PDF)

How I Learned Customer Service As A Club Officer: A 7-Point Program for Customer Service Leadership The Toastmaster Magazine, June, 2006

Warming Up to Cold Calls and Bypassing Gatekeepers to Reach Decision-Makers! (PDF)
The Toastmaster, February, 2003

Your Speech's Closing: How Far Will You Go? The Toastmaster Magazine, December, 2005

Finding Confidence: Toastmasters Can Get You There! The Toastmaster, November, 2002

Projecting Potential: Greater Things to Come The Toastmaster Magazine, January, 2006

Lead From Where You Sit, Stand or Speak, The Toastmaster, May, 2005

Teaming With Success In Toastmasters The Toastmaster, March, 2006

Lions - Toastmasters Partnership: Where the Blind Lead the Blind — To Success, The Toastmaster, April, 2005

Your Audience Speaks...Are You Listening? The Toastmaster, September, 2005

The Club is the Hub: How Your District Services Your Club, The Toastmaster,February, 2001 

Be A Creative Topic Master! The Toastmaster Magazine, September, 1998 

A Funny Thing Happened On the Way to the Podium The Toastmaster,September, 2000

A Good Toastmaster is Easy to Spot! The Toastmaster Magazine, January, 2001 

Es Fasil Distinguir un Buen Toastmaster! The Toastmaster Magazine,Volume IV, Numero 1

My Mentor Turned Mountains into Molehills The Toastmaster November, 2003.

Toastmasters: The Ultimate Job Seeker's Resource: Tap into Your Hire Power! The Toastmaster, August, 2000 

In Praise of Morning Clubs! Have You Had Your Morning Cup of T? The Toastmaster, July, 2004 

How Elevator Speeches Can Boost A Club or Association's Membership The Toastmaster Magazine, August, 1999

Take Two: Value Derived from Serving in Roles A Second Time The Toastmaster Magazine, August, 2001

Turning Milestones into Stepping Stones The Toastmaster Magazine, January, 2002

The Speaker As Leader The Toastmaster Magazine, February, 2002

Expressions of Excellence! Ample Ways of Exuding Excellence Through the Toastmasters Experience The Toastmaster Magazine, May, 2002

My Virtual Coach: The Internet is My Co-Pilot The Toastmaster Magazine, December, 2004

Success Stories for Membership Building! (PDF file with article and sidebar) The Toastmaster Magazine, October, 2002 and June, 2003.

Storytelling

Of Course He's A Riot, He's From Berkeley! (Homegrown Humor) Punchline: Newsletter for the National Speakers Association's Humor Professional Emphasis Group (PEG),Spring 2002

A Tale Of Two Elections A True California Political Coaching Story.
As published in the Fall, 2006 edition of Storyline.

What Toastmasters and Storytellers Can Learn From Each Other Storyline, Spring 2007 (PDF)

Become A Two-Minute Storyteller The Toastmaster Magazine, August, 2006

Sales Through Storytelling: Story Tell, Story Sell Transaction World Magazine, 2002

Hard Luck As A Hard Hat: How I Learned to Love White Collar Work California Job Journal,October, 2002

A Funny Thing Happened On the Way to the Podium The Toastmaster,September, 2000

China and Storytelling

Found Through Translation: Storytellers Trade Tales in Gengcun, China
Storyline , December, 2006. (PDF file)

Storytelling in China: From Silk to Stories — Nu Wa Storytelling Exchange in Gengcun, PRC The Toastmaster Magazine, Fall (?) 2007

From Silk to Story — Nu Wa Storytelling Exchange in Gengcun, PRC
Storytelling (the magazine of the National Storytelling Network), Jan/Feb 2007.
Download a PDF file of this same story (376kb)

2007 Wall Calendar of storytelling village of Gengcun, PRC
(low res. 3.7MB PDF)

2007 Wall Calendar of storytelling village of Gengcun, PRC (22MB PDF)

2007 Desk Calendar of storytelling village of Gengcun, PRC (22MB PDF)

 return to top

You're Finished...Congratulations Transaction World Magazine, Early, 2007

Play the Brain Game for Gain — Brainstorming Meetings!, Transaction World Magazine, May, 2006

Retreats Advance Your Organization's Aims and Goals, Transaction World Magazine, June, 2005

Be A Creative Topic Master! The Toastmaster Magazine, September, 1998 

Leverage Your Luck: Open Yourself to the Possibilities of Chance Encounters, California Job Journal, October 5, 2003

Innovate! Finding New Ways to Better Serve Your Customers City News:National Association of Catering Executives (NACE) N. Cal Chapter Newsletter,September, 2000

Winning Strategies for the New-Job Game, California Job Journal, May 21 & 28, 2000 

Things Are Looking Up for Oakland, California Job Journal, March 12-18, 2000 

Emeryville: The Little Town That Did!, California Job Journal, May 20, 2001 

Fo' Sheazy This Scholarly Endeavor is Off the Hizzle: Promoting Diversity Through Language at Berkeley High School Diversity PEG Newsletter,National Speakers Association's Professional Emphasis Group on Diversity, May, 2002